A new anti-perspirant has been
introduced “Sure” by Hindustan Lever and the brand ambassador is non other than
Asin.
Asin states, “Sure promises ‘No
Sweat’, which is exactly what an anti-perspirant is supposed to do. I use Sure
and am happy with the results. I truly recommend consumers to include Sure in
their daily hygiene regime. Sure is absolutely safe to use and does not have
any side effects.”
The Sure anti-perspirant range
consists of three variants - Passion and Free spirit for women and Sport
Defense for Men
Srinandan Sundaram, Category Head -
Deodorants, Hindustan Unilever Limited says, “We constantly strive to offer
world class products to meet the ever evolving needs of our consumers. With the
launch of Sure, we further strengthen our association in the personal care
category and believe that this leading international anti-perspirant brand will
build a closer connect with our target audience.”
